Item Idem is the fictional alter-ego brand name used by the French artist and designer Cyril Duval. Under this moniker, Duval has produced work at the intersection of conceptual art, industrial design, and marketing, branding. Duval’s work has been exhibited at, among other venues, the Centre Pompidou, Paris; Garage Center for Contemporary Culture, Moscow; MoMA PS1, New York; and Palais de Tokyo, Paris.
Item Idem is the fictional alter-ego brand name used by the French artist and designer Cyril Duval. Under this moniker, Duval has produced work at the intersection of conceptual art, industrial design, and marketing, branding. Duval’s work has been exhibited at, among other venues, the Centre Pompidou, Paris; Garage Center for Contemporary Culture, Moscow; MoMA PS1, New York; and Palais de Tokyo, Paris.